The chickens we produce are grown on farms certified by the RSPCA Approved Farming Scheme. Our farms are assessed against over 300 requirements in the RSPCA Standard for Meat Chickens, which requires higher-welfare standards for farm animals including health, housing, feed, environment, handling and processing of the birds, as well as staff training.
Part of this process includes working closely with our farming and nutrition teams to ensure our birds are provided with feed developed to provide optimum nutrition to ensure they are healthy and grow at an appropriate weight for their age. Like the rest of the industry, we use chicken breeds that are specifically suited to meat production.
All of our meat chicken farms and processing sites have regular, ongoing assessments by RSPCA Assessors to ensure the welfare of our chickens meets higher-welfare standards.
To read more about RSPCA Approved visit https://rspcaapproved.org.au/